The GS1 Digital Link standard optimizes inventory management in retail, minimizing errors and raising stock accuracy. By ensuring interoperability between different systems, it drives supply chain efficiency and reduces operational costs. The adoption of GS1 Digital Link also supports omnichannel strategies, guaranteeing consistent product identification across physical and digital sales channels. Additionally, it helps retailers comply with evolving regulations by providing standardized, globally recognized product information. Handheld scanners, fixed retail scanners, and mobile computers play a crucial role in this framework, allowing fast and precise barcode scanning for checkout, inventory tracking, and in-store operations.